USPS EXPLORE STAMPS
TINY WORKS OF ART TELL BIG STORIES

Each postage stamp has a unique story behind it. Our challenge was to create an experience that entails discovery, story-telling, and quick commerce. During the design process we thought about the concept of living museums, so we created an elegant design system that displays each tiny work of art. On click (or touch) each stamp's vibrant story is revealed. As you explore a click adds each item to a queue that drives to the store for quick check-out. A modern search, sort, and filtering system are tools for discovery. Partnerships, search, email promotions, banners, and social all drive to the experience.

AKQA  Senior Art Director

Additional Credit:

Brendan DiBona  Executive Creative Director
Claire Bohnengel  Sr. Copywriter
Jason Fuqua  Art Director