We were asked to revamp the entirety of Cedars-Sinai's digital design system and the principles that guide it. Our goal was to get to a solution that defines best in class digital transformation for the #2 hospital in America by designing an experience that brings their iconic brand to life on all digital platforms. These are our Design Principles.

Hero  Associate Creative Director

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Additional Credit:

Ross Maupin  VP, Group Creative Director
Bryan Mack  Associate Creative Director, Copy
Stephen Varga  AI Generation / 3D Illustration
Adam Bueb  Design Lead
Melissa Mclaughlin  Senior Visual Designer

‹ Cedars-Sinai
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