UBISOFT
ONE TEMPLATE TO RULE THEM ALL

Ubisoft is the third largest independent game publisher in the world and Ubisoft.com houses over 500 game titles. Our challenge was to create a flexible enough system for each brand, niche to AAA, to adapt to while maintaining a comprehensive search tool that's always a click or touch away. So, what if we stripped away the concept of a homepage? Rather than placing the site between the user and content, we created a user-centric model that puts the games immediately in the hands of the user. The site changes from a gatekeeper to a tool. Bold use of color, graphics, and unique user experience brings this fully responsive site to life.

AKQA  Senior Art Director

Additional Credit:

Akira Takahashi  Group Creative Director
Jefferson Lui  Creative Director
Sarah Lockwood  Sr. Experience Designer
Angela Wang  Designer